A workshop on Lao tourism was held in Vientiane on December 2, bringing about leading travel agencies of both countries. Delegates sought to promote a road tourism route between the northeastern provinces of Thailand, Laos, and Vietnam.

Nguyen Tien Hao, director of PNS Travel-Phuong Nam Sun Travel Co. Ltd, stated that Laos boasts plenty of attractive tourist destinations, although the biggest obstacle is that there are not many flights to access Lao destinations. Meanwhile, traveling by road fails to draw a large number of people from neighbouring countries such as Vietnam, due to longer travel time.

Phanvathvongsouk, director of Laos’ MP Tour travel firm, affirmed that Laos always views Vietnam as one of its most important markets in the region and it expects to welcome more Vietnamese tourists over the coming year.

During their six-day stay, the Vietnamese tour operators visited famous tourist spot Kuang Si Falls, a three-tiered waterfall about 29 kilometres south of Luang Prabang; Simuong, a Buddhist temple in Vientiane; and Pha That Luang, a major monument and symbol of Buddhism located in Laos.

Laos aims to attract at least 4.6 million visitors, including 2.7 million foreign arrivals, and earn about US$700 million during the Visit Laos Year 2024. It will assume the ASEAN Chairmanship role next year, providing an opportunity for the country to introduce its unique culture and traditions to international tourists.

The Visit Laos Year 2024 opened with the theme of “A Paradise of Lao Culture, Nature and History” and will consist of 79 activities nationwide. The tourism campaign is expected to bring unforgettable experiences to travelers, thereby encouraging them to visit again in the future.