According to the plan, Korean tourists to Da Nang will be presented with lovely umbrellas featuring stylised images of symbols and prominent destinations of the city along with attractive incentive packages and discounts at four and five star hotels, shopping centres, spas, and public transport.

The visitors will receive souvenirs through the check-in service at the Tourist Support Center inside Da Nang International Airport. They will be able to scan the QR code to receive tourism publications and information of the promotional progrmame.

Previously, the central city’s tourism promotion agency also introduced the tourist promotion scheme in Seoul featuring the participation of 70 representatives of Korean travel agencies and air services.

The Republic of Korea was among the top three biggest tourist source markets of the city during the 2015 to 2019 period. The first half of 2024 saw more than 800,000 Korean tourists book tours in Da Nang, accounting for 41% of all international visitors to the city.