The number of domestic tourists reached 17.1 million, up 4.4% against the same period from last year and fulfilling 45.1% of the set plan.

The southern city grossed VND92.6 trillion in tourism revenue throughout the reviewed period, up 14.6% on-year.

These figures can be attributed to the effective implementation of a variety of tourism and cultural events such as the Ao Dai Festival and the Ho Chi Minh City River Festival.

In particular, at recent working sessions held alongside embassies and tourism promotion agencies of foreign countries such as Taiwan (China) and Armenia, Ho Chi Minh City pledged to exert great efforts to elevate the image of Vietnamese culture and tourism to these markets and vice versa.

Simultaneously, leaders from the southern metropolis have also invited representatives from tourism promotion agencies abroad to join the Ho Chi Minh City International Travel Expo (ITE HCMC 2024) which is scheduled to run from September 5 to September 7.